The Future of Mattresses Is "Smart" – Bear CEO Scott Paladini Talks About Custom Sleep

The Future of Mattresses Is "Smart" – Bear CEO Scott Paladini Talks About Custom Sleep

Beds are not what they used to be. The basic spring core and fiberfill combination is a thing of the past. Today, the best mattresses are designed from the start to fit a wider range of body types and individual sleep needs. Even affordable models employ a variety of innovative materials to help you get a better night's sleep on a budget.

Smart Beds take things to a whole other level, with integrated sleep tracking, adjustable firmness levels, and custom cooling features all working together to help you get into deep, rich pockets of sleep.

So where does it go from here? Scott Palladini, Bare Mattress founder and CEO, says, "There will be more personalized options. For example, there will be more "smart" options for tracking sleep in a connected home. Adjustable beds are also on the rise, which goes hand in hand with how personalized the sleep industry will become"

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"Consumers will be able to leverage data and technology to better optimize their sleep," Paladini continues.

"All bare mattresses now feature Seriant's Sleep Recovery Technology, which helps regulate body temperature while promoting faster recovery."

Paladini believes we will also see a shift toward two mattress trends in particular: "Hybrids will continue to become more prevalent, along with improved cooling technology. Sustainability will also become increasingly important."

Buying a boxed mattress may be as easy as buying a new pair of shoes. Choose what you want, click a few buttons, and within a few days your comfortable new hybrid or memory foam mattress will be rolled up and delivered to your door.

Does this spell the end of in-store bed shopping? Says Paladini. 'The biggest advantage of this sector [online] is that you are closer to the manufacturer. And, you can get a high-quality mattress at a low price."

"I think the biggest advantage of this sector [online] is that you are close to the manufacturer.

"One of the biggest challenges we face is delivery and logistics. We are essentially getting king-size beds by mail, and the industry has to evolve with that. [In the near future, we may see a combination of both in-store and online shopping," Paladini continues. 'Online will be more consultative and more customer service based. In the fall, we plan to launch a virtual showroom, where consumers can make an appointment to talk to someone and look at mattresses."

In the fall, the company plans to launch a virtual showroom in the United States, where consumers can make an appointment to talk to someone and look at mattresses.

In recent years alone, science has unlocked the secrets of sleep and brought to the surface why spending good, stable hours in bed is important for overall health. And what you base your sleep on determines the quality of your sleep.

"Buying a good mattress is an investment in your personal health and wellness. Buying the cheapest or most expensive mattress is a mistake," Paladini asserts.

"Budget is important, but to get the most out of your mattress, you need to find the mattress that fits you best.

In today's crowded marketplace, it's easy to get dazzled by the choices. When buying a mattress," Paladini advises, "you should choose one that fits your sleeping style and body type. For example, if you're a side sleeper, you might want something with a little more room for your shoulders."

"One of the biggest mistakes people make, and I've mentioned this before, has to do with price. Don't buy the cheapest one just because it's less expensive. Buying a mattress is a very personal, tailor-made experience."

For those considering buying a bed-in-a-box for the first time, Paladini offers some advice: "One of the best tips I can give is to ask questions when shopping. Buying a mattress can be confusing, especially for those who have never purchased online." Read all the information about the site and the beds so you know the quality you are getting.

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