Alfa Romeo cars have always been characterized by striking Italian styling and an immersive driving experience. By the end of this decade, fans will likely experience a very different Alfa.

In its earnings report (per Autoblog), parent company Sterantis confirmed its extensive electrification plans across its 14 brands. Sterantis, formerly known as Fiat Chrysler, includes Citroen, Dodge, Jeep, Maserati, Opel, Peugeot, and Ram. What struck me most about this report was the speed with which Alfa Romeo, known for making driver-focused, high-priced cars, is going all-electric.

If Sterantis sticks to its roadmap, we could see a 2028 model year Alfa Romeo in dealerships by 2027.

This will be unwelcome news to many Alfa fans. Alfa Romeo is one of Sterantis' best-loved and longest-running brands, ranking alongside Italian automakers such as Ferrari and Lamborghini in terms of influence. Nevertheless, given the strict environmental regulations currently being negotiated within the EU, Sterantis sees the writing on the wall.

This revelation comes as no surprise. Sterantis announced last month that extensive electrification plans were underway.

Alfa Romeo has been around since 1910, but only re-entered the U.S. market in 2008, after Fiat's acquisition of Chrysler. Alfa Romeo initially started by importing very limited numbers of 8C Competizione and eventually introduced the 4C, Giulia, and Stelvio; the 4C was a low-slung two-door sports car with beautiful styling that looked good in pictures but was not a sales success. Alfa Romeo then introduced the Giulia, a four-door sedan, and the Stelvio, a crossover SUV. The Giulia and Stelvio enjoyed greater mainstream success.

Like the rest of the automotive industry, Alfa Romeo has embraced large SUVs. Future Alfa Romeos will use the Stellantis STLA large-vehicle architecture, replacing the real-wheel-drive Giorgio platform in the Giulia and Stelvio.

Sterantis also confirmed that Opel will go all-electric by 2028 and Fiat by 2030.