Netflix is launching a new "Play Something" option today (April 29), introducing a universal feature for all users that suggests content based on user habits.

Sometimes it's hard to decide what to choose next from Netflix's extensive streaming catalog, whether it's a box set binge, a streaming marathon, or an evening of film noir. But don't worry; Netflix's nifty new buttons come in handy.

Instead of serving up a glut of irrelevant content, this new feature takes your programming and movie preferences into account and delivers titles that it thinks will suit your tastes.

The algorithm curates suggestions from new movies, series on your watch list, and titles you have started but not yet finished watching. In other words, it learns your preferences from a variety of different sources.

Click the 'Play Something' button and Netflix will instantly show you "series and movies we think you'll like based on what you've seen before." Failing that, you can click again to "Play Something Else." This should help us resolve the indecision that stops us from watching new content.

"Play Something" is now available in the Netflix app and is located under your profile when you log in, on the 10th row of the Netflix homepage, to the left where the navigation bar is.

This means that you can save time endlessly searching through Netflix titles when you get stuck, which often results in rewatching your favorite movies and losing the motivation to continue streaming.

This feature has been in the works for some time, appearing under several names. Today, the selection guide feature was officially announced and will initially be rolled out to TV-based Netflix applications and then to other devices.

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